Our Story

One Size Does Not Fit All.

In 2003, Ross opened The Bloke Shop to fill a gap in the market for men aged 40+ who were after classic, hardwearing and comfortable clothing and footwear.

After struggling to find gear that fit his busy lifestyle, it became Ross' mission to source good, honest clothing brands that fit a wide variety of shapes and sizes.  But also to have an accessible shopfront with on-site parking and fast, knowledgeable service so blokes could get what they need and fast.

We now have two decades of experience under our belt and stock 100+ lifestyle and workwear brands catering to blokes across Australia.

Locally owned, operated, and not subscribing to the one-size-fits-all approach.

Ross standing in front of The Bloke Shop and smiling. Behind him are menswear brands on display in the window such as Akubra, Thomas Cook, FXD and more.